This course is a general introduction to not-for-profit management, with heavy emphasis on practical application. How do not-for-profit organizations actually function? How do they attract “customers?” How do these companies grow when there are no owners with financial incentives to grow the business? What are the core elements of a “good” not-for-profit company? What are the metrics for determining the health of a company without profit? And, what, exactly does not-for-profit even mean?